Renewal rate
Keep more of the names you have.
A healthy registry does more than keep names resolving. RSP.id helps ccTLD and gTLD operators find the commercial potential in the namespace they already run.

OPPORTUNITY / 01
Great uptime and clean compliance are the foundation. Growth comes from decisions about pricing, renewals, distribution, services, and the operating agreement. Select a pattern to explore it.
High-value strings sell at the same floor price as the rest of the zone.
Which types of names are being sold at the same price despite different demand?
Design a tiered price architecture
An exploration of common registry economics from our briefing, not an assessment of your specific zone.
PROVEN PATHS / 02
When demand for its two letters changed, Anguilla aligned the economics of the namespace with the market. The lesson is to review pricing when the audience changes.
Case-study details and source notes are documented in the downloadable briefing.
GROWTH SEQUENCE / 03
The right plan depends on your zone. Our briefing works through eight levers in order, starting with renewals and price architecture before premium sales.
Keep more of the names you have.
Match different names to different value.
Release valuable names deliberately.
Build recurring value beyond the first sale.
Capture demand for expiring names.
Add useful security and DNS products.
Help registrars and partners grow adoption.
Turn the namespace into a platform.
RSP / INFRASTRUCTURE + GROWTHTHE PARTNER / 04
RSP.id is the Registry Service Provider offering of ADG (PT AIDI Digital Global), an ICANN-evaluated RSP and a subsidiary of PANDI, the registry operator for Indonesia’s .id. We bring technical registry capability and an understanding of how a namespace grows in the market.
ICANN87 / BALI / 17–22 OCTOBER 2026
Meet us for 45 minutes in Bali. No presentation required. We will look at your registry’s economics together and identify the questions worth answering next.

If you can bring just one thing, bring your renewal cohorts.
Request a 45-minute meeting